Your visual Brand Identity is the first thing that your ideal and potential clients encounter from your business. It tells people how to feel and what to expect from you and assists in communicating your brand message. My job is to help you refine, define, and identify exactly what that should be. Here’s what you get:
BRAND INSPIRATION BOARD:
In order to create a visual identity that not only speaks to who you are, but what you want to tell the world, I have to understand all of that, along with what appeals to you visually. Your identity is meant to tell your story and elicit emotion. This part of the process helps me figure out how best to do that. I’ll create a secret Pinterest board where you can share inspiration images with me so I can see exactly what you are drawn to visually. We will discuss the samples you add and what they mean to you so I can narrow down your style and desires before I put pencil to paper.
BRAINSTORMING PHONE CALL:
We’ll also have a 20-minute phone call to discuss your goals for your logo in real-time and give us both an opportunity to ask (and answer) the questions that will help us get it just right.
Once we refine your goals and desires, I will use them to create ONE logo concept. This is why the first two steps are so very important. The more I understand about you and your business, the easier it to hit the target the first time. However, if you absolutely need an additional concept, you may purchase ONE additional concept at $500. Three rounds of revisions are included, along with an alternate logo/submark derived from your final logo choice.
Final files include the source files for your logo.